Why is LinkedIn Marketing Important for Businesses?
Are you struggling to get the most out of your LinkedIn presence? Do you find it challenging to generate leads and increase brand awareness on this professional platform? Look no further! Our LinkedIn management service is here to help.
LinkedIn is Key for B2B Marketing
If you are a B2B marketer, then LinkedIn needs to be firmly on your marketing strategy and channel plan, because:
- 80% of B2B leads come through LinkedIn.
- In 2019, 90 million LinkedIn users were senior-level influencers, and 63 million were in decision-making positions.
- 46 million students and 87 million Millennial LinkedIn users (11 million of whom are decision-makers) in 2016.
- 9 billion content impressions take place on LinkedIn weekly.
- Only 1% of users post content weekly, though 91% of marketing executives use LinkedIn as a content source.
What to Expect from our LinkedIn Management Services
At Shiftone, we offer a comprehensive range of graphic design services tailored to meet your unique needs. Whether you are a startup looking to establish your brand identity or an established business seeking a brand refresh, our expertise covers every aspect of visual communication. Our services include:
LinkedIn Profile Optimization:
We will optimize your company's LinkedIn profile, making it more visually appealing, and ensure that all relevant information is included. We will also ensure that your company's values and messaging are clear and consistent across all areas of your profile.
LinkedIn Ads, Social Selling and Sales Funnels:
We know how to use LinkedIn to close B2B sales for your business and generate leads that grow your business. We know how to create a unique funnel, using the top converting ads and methods available on LinkedIn, and integrating your other marketing channels for maximum effectiveness.
LinkedIn Content Creation and Management:
Our team of experienced writers will create relevant, informative, and engaging content that is tailored to your audience's needs. We will schedule posts in advance, ensuring a consistent presence on LinkedIn while maximizing engagement.LinkedIn Audience Engagement:
Our team will actively engage with your target audience, responding to comments and messages, and building relationships with potential customers. We will also actively seek out new connections and groups to expand your company's reach on LinkedIn.
LinkedIn Performance Tracking and Reporting:
We will regularly track the performance of your company's LinkedIn presence, providing you with valuable insights and recommendations for improvement. We will also provide regular reports on your company's LinkedIn activity and performance.
LinkedIn Advertising: We also offer LinkedIn advertising services to help you reach a larger and more targeted audience. Our team will create and manage your LinkedIn ads, ensuring that they are optimized for maximum performance and ROI.
At our LinkedIn management service, we understand the importance of having a strong LinkedIn presence in the B2B world. Let us help you optimize your LinkedIn strategy to generate leads, build relationships, and increase your brand's visibility. Contact us today to learn more.
LinkedIn Management Services Outcomes
Promote your Business
Use LinkedIn business page tools to promote your brand and improve your visibility to capture genuine leads.
Improve your Credibility
Sharing industry knowledge through relevant content will turn you into a thought leader.
Grow your Business
Take control of your brand awareness by using advanced LinkedIn tools to reach your target audience and close sales.
Do you need a LinkedIn Management Service?
LinkedIn is mostly used by B2B companies, seeking to reach business decision-makers. The statistics hint that this is the best platform to reach them.
In South Africa, LinkedIn has under seven million current users, 75 000 jobs and 30 000 companies.
The majority of LinkedIn users use the site for networking and It is indicated that 56% of South African users use LinkedIn to connect with other professionals. While 60% use the platform to stay up to date on what their colleagues are doing. 61% of South African LinkedIn users use the platform to keep up to date on industry discussions, meaning that LinkedIn as a social media networking site for professionals, gives individuals the opportunity to not only connect with others but learn and update their skills and knowledge.
LinkedIn Overview by
Dylan Kohlstadt
LinkedIn Management Services Outcomes
Marketing Strategy
The first step is to develop a LinkedIn marketing strategy. Understanding your business goals, target market and marketing tools will help you to develop a next-level strategy to increase your business exposure and generate leads.
Content Creation
We will produce high-quality engaging content and media that will help you to reach your potential target audience. We write blogs posts, articles and video ads for your business.
Following
We will help you to develop a strong following and audience around your business. We have perfected the use of LinkedIn tools to create faster page growth for your business.
Page Monitoring
We monitor and oversee your activity daily and interact appropriately on your behalf. We engage with your audience to ensure a positive brand image.
Sales
Actively searching for new leads on your behalf and sourcing new leads for your business. We find customers that are best suited for your business.
Reporting
We compile monthly reports that will detail all our marketing efforts and outcomes. We also offer consultation and interact with our clients regularly.
Key LinkedIn Statistics
- 80% of B2B leads come through LinkedIn.
- In 2019, 90 million LinkedIn users were senior-level influencers, and 63 million were in decision-making positions.
- 46 million students and 87 million Millennial LinkedIn users (11 million of whom are decision-makers) in 2016.
- 9 billion content impressions take place on LinkedIn weekly.
- Only 1% of users post content weekly, though 91% of marketing executives use LinkedIn as a content source.
Transform Your Business with Our Leading LinkedIn Management Service
The Potential of LinkedIn Marketing
In today's digital age, businesses strive to reach their target audience effectively and maximize their online presence. LinkedIn, the world's largest professional networking platform, has emerged as a powerful tool for businesses to connect with professionals, build brand awareness, and drive valuable leads. At Shift ONE digital, we understand the untapped potential of LinkedIn marketing and offer exceptional services tailored to help businesses harness its power.
As a leading LinkedIn marketing agency, we provide comprehensive strategies, innovative techniques, and expert insights to drive measurable results for your business.
Unveiling the Benefits of LinkedIn Marketing
1.1 Enhancing Brand Visibility and Authority
LinkedIn is the go-to platform for professionals seeking industry-specific content and connections. By leveraging LinkedIn marketing, businesses can establish their brand as a thought leader in their niche, reinforcing credibility and attracting a highly targeted audience.
1.2 Targeting a Relevant Audience
LinkedIn allows businesses to target their ideal audience based on various criteria, such as industry, job title, company size, and more. Our LinkedIn marketing agency crafts custom strategies to precisely target professionals who are more likely to engage with your brand, ensuring maximum ROI and higher conversion rates.
1.3 Amplifying Lead Generation Efforts
With over 740 million professionals on LinkedIn, the platform offers a vast pool of potential leads for your business. Our LinkedIn marketing strategies focus on capturing these leads through compelling content, engaging ads, and optimized landing pages, resulting in a steady flow of qualified leads for your sales pipeline.
1.4 Establishing Meaningful Connections
LinkedIn is all about networking and building relationships. Our LinkedIn marketing agency helps your business foster valuable connections with industry influencers, potential clients, and key decision-makers. By engaging in meaningful conversations, we position your brand at the forefront of industry discussions, opening doors to new opportunities.
The Expertise of Our LinkedIn Marketing Agency
2.1 Comprehensive LinkedIn Profile Optimization
Our LinkedIn marketing experts conduct in-depth analysis and optimization of your business's LinkedIn profile. We optimize key elements such as headline, summary, experience, and skills to ensure your profile showcases your brand's unique value proposition and attracts the right audience.
2.2 Content Creation and Curation
Engaging and informative content is the key to capturing the attention of your LinkedIn audience. Our LinkedIn marketing agency produces compelling content tailored to your target audience's preferences, creating a consistent brand voice that resonates with professionals in your industry. We also curate relevant industry news and insights, positioning your brand as a reliable source of valuable information.
2.3 Thought Leadership Development
Becoming a thought leader in your industry sets your business apart from the competition. Our LinkedIn marketing strategies focus on elevating your brand's authority through thought-provoking articles, industry analyses, and engaging discussions. We help you build a reputation as a trusted resource, attracting a loyal following and enhancing brand credibility.
2.4 Targeted Advertising Campaigns
Our LinkedIn marketing agency employs advanced targeting techniques to create highly effective advertising campaigns. We leverage LinkedIn's robust ad platform to reach your ideal audience with precision, optimizing campaigns for maximum visibility, engagement, and conversions. With our data-driven approach, we continuously monitor and refine campaigns to deliver exceptional results.
Case Studies: Transforming Businesses with LinkedIn Marketing
Case Study 1: Consulting Firm
Discover how our LinkedIn marketing agency helped a consulting business, achieve a 200% increase in lead generation within three months. Through a strategic combination of optimized profiles, engaging content, and targeted advertising, we positioned them as industry leaders, driving significant business growth.
Case Study 2: Professional Services
Learn how our LinkedIn marketing agency assisted a professional services firm, in expanding their network and securing high-value partnerships. By leveraging our expertise in LinkedIn profile optimization, content creation, and thought leadership development, we positioned our client as a trusted advisor in their industry, resulting in a 150% increase in collaboration opportunities.
Why Choose Our LinkedIn Marketing Agency
1 Proven Track Record of Success
With a wealth of experience in LinkedIn marketing, our agency has a proven track record of delivering exceptional results for our clients. We have helped businesses across various industries achieve their marketing goals, drive lead generation, and elevate their brand presence on LinkedIn.
2 Tailored Strategies for Your Business
We understand that each business is unique, and one-size-fits-all approaches don't yield optimal results. Our LinkedIn marketing agency takes the time to understand your business objectives, target audience, and industry landscape. We then develop customized strategies that align with your specific goals, ensuring maximum impact and ROI.
3 Expert Team of LinkedIn Specialists
At Shift ONE digital, we take pride in our team of seasoned LinkedIn marketing specialists. Our experts stay abreast of the latest trends, best practices, and algorithm updates to deliver cutting-edge strategies that drive results. With their in-depth knowledge and skillset, they navigate the intricacies of LinkedIn marketing to help your business thrive.
4 Data-Driven Approach
We believe in making informed decisions based on data. Our LinkedIn marketing agency employs advanced analytics tools to gather valuable insights, measure campaign performance, and make data-driven optimizations. This approach ensures that our strategies are continuously refined to deliver the best possible outcomes for your business.
Elevate Your Business with Our LinkedIn Marketing Agency
LinkedIn marketing presents a multitude of opportunities for businesses to expand their reach, connect with industry professionals, and drive tangible results. At Shift ONE digital, we specialize in unlocking the full potential of LinkedIn for businesses across various sectors. Through our comprehensive marketing strategies, expert team, and data-driven approach, we empower your business to thrive in the dynamic world of LinkedIn marketing. Take the next step towards transforming your business by partnering with our leading LinkedIn marketing agency today.
Contact us now to schedule a consultation and embark on an exciting journey of LinkedIn marketing success.