SEEFF Properties Case Study

Brand Awareness

Seeff is one of Southern Africa’s most established real estate companies.

The Ask

Brand Awareness

• Creating Brand Awareness campaigns for Seeff South Africa through targeted social media marketing.
• Acquiring nationwide licenses for their respective branches.
• Creating social media and community in support of their Home is Our Story Campaign.

The Strategy

The #TellUsYourStory competition:

•  We strategised, implemented and managed weekly Facebook competitions using the
  theme #TellUsYourStory
• We encouraged users to tell us their stories to emphasise that Seeff’s new focus is the
  consumer
• Each week had a different theme with a different weekly prize.
• To enter, a user had to like, comment, and share that week’s competition post.

 

The Results

300,000

People Reached

33,531

Total Engagements

1,454

New Page Likes

 

Are you ready to take your Brand Awareness to the next level?

Reach out to Shift ONE Digital for a FREE proposal!