What is website design and website development?
Website design and development is the process of creating a website that looks great, functions smoothly, and meets your business needs. Website design is about the look and feel – how it’s styled, laid out, and what users see.
Development is the tech side, where the coding and functionality come in to make everything work. Together, they bring a website to life, ensuring it’s visually appealing, user-friendly, and effective for your goals.
Why is website design & development important?
Your website needs to rank on page one of Google - this is called Search Engine Optimisation (SEO) and it's when Google sends you all your customer enquiries and leads for free!
Websites need to SELL for you and get you more customers.
Your website design needs to tell your story in a clear, easy-to-understand way.
Websites need to give you a space to showcase what you do.
Your website design needs to be easy to use by performing usability testing.
Our website design and development services
Our talented designers create visually stunning websites that captivate your audience and reflect your brand's personality. Meanwhile, our skilled developers bring your designs to life using the power of WordPress. We leverage the flexibility and scalability of this popular content management system to build websites that are easy to manage and update.
Unique design
Your website should be functional, but it must be beautiful, too. We'll infuse your website with your brand's visual identity, personality, and unique style so it sets you apart from competitors and keeps visitors coming back for the experience.
AR website
Bring the digital and physical worlds together with an AR website. Using your phone or tablet, an AR site overlays digital elements onto the real world around you. AR websites make it possible to test and visualise products in real-time.
SEO
A well-designed website is useless if it doesn't rank well in search engines.
We follow industry best practices to optimise your website for search engines and is fully SEO optimised, helping you improve your online visibility and attract organic traffic.
VR website
Step into a whole new world with a VR website experience. Perfect for showcasing properties, exhibitions, or experiences, VR websites bring a sense of immersion that traditional websites just can’t match.
Fresh content
Your new website is live, but you just don't have the time or resources to upload news, images or blogs. No problem.
We'll write new articles and pages for your website - let us interview you, and we'll deliver value that keeps readers coming back.
3D website
Bring depth and realism to your site with a 3D website experience. Users can rotate, zoom, and explore objects in stunning detail, making it ideal for product showcases, architecture, or any visual concept that benefits from a closer look.
WordPress templates
We have a massive library of WordPress website templates for every type of business across every industry. Just pick what you like, and we'll make it your own.
Animated website
Add life to your online presence with an animated website.
Subtle or bold, animations can guide users, tell stories, or make content more engaging.
Security & maintenance
Our website maintenance and security package ensures that your website's plugins are updated and your site stays secure.
The benefits of website design & development
Website design and development go beyond just creating a good-looking online presence; it’s about crafting a powerful tool that serves your business and audience.
Strong first impression
A visually appealing website immediately sets the tone for visitors, giving them a sense of professionalism and credibility.
People often judge businesses by their websites, so a sleek, modern design can make your brand more memorable and help establish trust right away
Improved user experience
Good design and development focus on user experience, making sure the site is easy to navigate, loads quickly, and guides visitors to the information they need.
The smoother the experience, the more likely users are to stick around, explore, and take action
Greater credibility
A polished, professional website demonstrates your commitment to quality and customer experience, which helps build credibility.
Visitors are more likely to trust a business with a well-designed site over one that seems outdated or difficult to navigate.
Website design and development tips
Every business needs a strong online presence. Your website is your company's fingerprint that differentiates you from your competitors.
Whatever size website your business needs, our web developers will create a website design that works for you, even while you're sleeping.
But understanding website design isn't as simple as it seems.
Why choose Shift ONE for website design?
We are not just web developers. We are marketers. Our websites aren't built according to what a web developer or graphic designer has in mind; we build our websites using strategic marketing messaging, UX, and marketing strategy principles. This gives you the best chance of standing out and growing your business.
Messaging workshop
Your business' brand, tone, and vision are key to the success of your website. Included in the price of your website is a free 2-hour messaging workshop to ensure your website stands out.
Great functionality
Your new website design can have everything from e-commerce functionality, order forms and contact forms, to your latest YouTube video and social media live feeds.
We believe that all functionality should be easy-to-use!
Google SEO
Getting your customer to interact with your website improves your Google ranking and SEO.
We'll ensure your website has the best chance of being on page one of Google (SEO).
Free training
Once your website is complete we will fully train you on how to update and maintain your beautiful website with 2 hours of free WordPress training.
FAQs about website design and development
Designing your own website can be done using website builders like WordPress, Wix, or Squarespace, which offer user-friendly templates and drag-and-drop features. You’ll need to choose a domain name, select a template that suits your brand, and customise it with your content, images, and branding.